Keyfocus--Expert of Digital Marketing

A COMPREHENSIVE PLATFORM THAT SEAMLESSLY INTEGRATES VIDEO, IMAGES, SOCIAL NETWORKING

WeChat serves as a lifestyle platform and a gateway for product discovery.

As one of the world's largest instant messaging applications, WeChat boasts billions of active users.

By leveraging commercial promotions on WeChat, you can reach an expansive user base, enhancing brand exposure and awareness.

WHAT CAN YOU ACHIEVE?

You can achieve the dissemination and conversion of products to over 1.2 billion users in China.

You can directly showcase product features, convey brand stories, and engage with users more effectively.

You can engage with customers in real-time, collecting valuable feedback and insights.

You can leverage social connections among WeChat users and the word-of-mouth amplification effect to enhance brand visibility and trustworthiness.

SERVICE OF WECHAT

SERVICE

CONTENT

Official Account Opening

1) Addressing public account registration challenges
2) Establishing video account presence
3) Customizing and developing Mini-Programs

Operational Position and Evaluation

1) Conduct product analysis and positioning.
2) Strategically position official and video accounts.
3) Align content with your brand background, formulate an operational plan, and devise a publishing strategy for content.

Official Account Content Operation

1) WeChat Official Account Strategy
Design WeChat posts and execute daily content publishing.

2) WeChat Video Account Strategy
Focus on trending topics to create content recommendations and livestreams.
Establish collaborations within your video account and utilize livestreams on mini-programs.

3) Social Community Management
Manage communities, consolidate customer groups, and engage with customers to enhance your brand's visibility and influence.

4) WeChat Mini Program Operations

Media Advertising Placement

1) Strategic placement of KOC/KOL influencers.
2) Precision placement of information flow advertising and other media advertising services.
3) Targeted delivery of ads in various formats.
4) Selection of compatible KOC/KOL influencers for enhanced social interaction and engagement.

WeChat Store

1) Establish and launch WeChat Store with in-app purchase functionality.
2) Conduct data reporting and performance analysis.

More details about WeChat Operation

Offical WeChat Account Opening

To penetrate the Chinese market, obtaining an official WeChat corporate account is imperative. WeChat Official Accounts are available in four types: subscription accounts, service accounts, video accounts, and enterprise accounts.
Keyfocus is adept at resolving account opening challenges and advising on the suitable account type for your brand.

WeChat Store

To build a social network that facilitates in-app payments on WeChat, expediting the brand's integration into the user experience. We can support you in acquiring verified accounts, enabling the establishment of robust e-commerce on WeChat. Leveraging the platform's social and payment functionalities,
we aim to elevate brand recognition and appeal among users.

WeChat Livestreaming Ecosystem

The WeChat livestreaming ecosystem refers to the integration of WeChat Mini Program livestreaming with WeChat Pay, social sharing, and other functionalities.
Utilizing the features of WeChat Mini Programs, we can facilitate WeChat livestreaming. We will strategically plan the livestream format and content, providing comprehensive promotion services to showcase your products, expand your customer base, and achieve brand monetization.

WeChat Mini Program Development

Keyfocus offers specialized WeChat Mini Program development services. We customize one-click promotional content that aligns seamlessly with your brand culture, engaging fans and strengthening your customer base.